Trail is the UK’s biggest selling hiking magazine. The brief was to create impact on newsstand and value for subscribers. I drew the original logo decades ago. but the cover has had many iterations since. I restored the logo to its original position and pack on the content. I revamped the typography and created an active writing style.
work / Trail
Before and after. My new template features a huge secondary image, lots of brand names, plenty of famous mountains, and a Taylor Swift inspired splash line
I drew the original logo. It has remained unchanged for over 30 years
Several years-worth of Trail covers, as seen on Readly
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Art Editor Louise Parker says, ‘Andy is a super creative communicator, his covers do promise and deliver. An invigorating human to work with. Top man.’