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Giving people the gift of freedom

TRAIL FRONT COVER REDESIGN

The brief was to create impact on newsstand and value for subscribers. I designed the original logo decades ago, but the cover has had many iterations since. My approach was to restore the logo to its original position and pack on the content. I revamped the typography and created an active writing style.

RESULTS

Editor Oli Reed and Art Editor Louise Parker have used the new template to create over 35 excellent covers. Trail remains the UK’s biggest selling hiking magazine.

Louise says, ‘Andy is a super creative communicator, his covers do promise and deliver. An invigorating human to work with. Top man.’

Before and after. My new template features a huge secondary image, lots of brand names, plenty of famous mountains, and a Taylor Swift inspired splash line
I drew the original logo. It has remained unchanged for over 30 years
Several years-worth of Trail covers, as seen on Readly

Giving people the gift of freedom

TRAIL FRONT COVER REDESIGN

The brief was to create impact on newsstand and value for subscribers. I designed the original logo decades ago, but the cover has had many iterations since. My approach was to restore the logo to its original position and pack on the content. I revamped the typography and created an active writing style.

RESULTS

Editor Oli Reed and Art Editor Louise Parker have used the new template to create over 35 excellent covers. Trail remains the UK’s biggest selling hiking magazine.

Louise says, ‘Andy is a super creative communicator, his covers do promise and deliver. An invigorating human to work with. Top man.’

I’m an outdoor specialist

Apart from Trail, I have redesigned The Great Outdoors, Country Walking, Outdoor fitness, and many more outdoor titles.

I’m an outdoor specialist

Apart from Trail, I have redesigned The Great Outdoors, Country Walking, Outdoor fitness, and many more outdoor titles.